The Ultimate Guide to Scaling Your Content Operations

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WHITEPAPER

Struggling to scale personalized experiences? A customer-centric content model will keep your team aligned, so you can reach the finish line before your competitors.

Since 2000, 52% of Fortune 500 companies have either gone bankrupt, been acquired or ceased to exist as a result of digital disruption.* To avoid becoming another casualty, we recommend you create a customer-centric marketing model.

In this approach, you perfect the content experience by reverse engineering it, resulting in new agile methods that save you both time and resources. If you’re wondering where to start, dive into our whitepaper, where we give you the magic formula for scaling content like a pro.

The whitepaper will teach you how to nail every customer interaction. Top highlights include:

  • How digital has changed customer expectations
  • The scoop on your invisible competitors
  • Six steps to scaling content like a pro
  • Key questions to ask yourself along the way

Ready to get a leg up on the customer experience ? and your competitors? Download our free whitepaper. 

*Harvard Business Review, July 2017.

See how Aprimo can help you unleash the power of content.