Beginner’s Guide to Digital Asset Management

The Beginners Guide to Digital Asset Management thumbnail 1


Wasting time trying to find the right assets? Struggling to scale content reuse? DAM helps you manage content planning, creation, and distribution all in one place to get on-brand, personalized customer experiences to market faster.

According to a recent CMI survey, only 2% of respondents believe they are successful with strategically managing content across their org. If you’re like them, you could use a modern Digital Asset Management system to boost your content confidence.

A modern DAM goes beyond organizing your digital assets; it’s optimized to manage the entire content lifecycle ? upstream to downstream. Faster approvals, shortened review times, and quicker launches are just a few of the many benefits covered in our ebook.

The eBook is your guide to wrangling digital assets, from top to bottom. Must-read highlights include:

  • What Digital Asset Management (DAM) software is
  • How DAM benefits different members of your team
  • How to evaluate if a DAM is right for your business
  • Top features to look for in a DAM

Ready to launch compelling content at scale with the help of Digital Asset Management? Download our free ebook. 

*CMI Content Management & Strategy Survey, 2021.

See how Aprimo can help you unleash the power of content.

See how Aprimo can help you unleash the power of content.